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BRAND IDEOLOGY

 

I could tell you what made in Piedmont means, I could explain to you why we take care of every little detail so much. I could describe the importance of Italian craftsmanship, I could even in a few words convey to you the love for the style of the 40s and 50s.
I could. But is it really necessary?


First of all ... Do you believe in magic? No, I don't mean what you see in the movies, no magic wand, no spark. Because you know, there are many spells. And to make them you don't have to wear a cone hat ... Do you think that an object can change your life? Or at least give yourself a little nudge towards a change you think you need? Well, what if it really was possible?

 

 

IDEOLOGY OF OUR PRODUCTS